Valentine’s Day is more than a holiday for couples–it’s also a great opportunity for businesses to demonstrate customer appreciation and build loyalty. This Valentine’s Day, show your customers a little love with these creative marketing and packaging ideas.
Say thank you
The success of any small business depends on strong customer relationships. Try placing a handwritten letter or postcard in every order expressing your appreciation for your customers. You can even include a coupon code or special offer in all orders around Valentine’s Day to encourage continued customer loyalty.
Social media makes it easy to spread Valentine’s Day wishes to your customers. Get creative by recording a video featuring your staff or create a digital coupon to share on your social media accounts. You can even use a unique hashtag to spread the word about Valentine’s Day specials or offers at your business.
Use creative packaging
In the days leading up to Valentine’s Day, consider switching up your packaging to reflect the holiday. Whether you use red or pink materials or include heart-shaped designs, your customers are bound to notice and appreciate the extra effort put into your packaging.
Reward loyal customers
One of the easiest ways to show a little love to your loyal customers is by offering them a special reward or gift. For example, offer frequent customers an exclusive discount or implement a loyalty program for earning and using rewards.
Valentine’s Day is the perfect opportunity to go the extra mile with your customer service and stand out from the crowd. If you’re looking for a professional packaging service to incorporate Valentine’s Day cheer into every order, Ohio Valley Goodwill Industries can help. We work within your budget to find a packaging solution that works for you. Contact us to learn more and receive a free tour of our facilities.